Sargeant Associates Ltd - Who we are

Adrian Sargeant is the Robert F Hartsook Professor of Fundraising at the Center on Philanthropy, Indiana University in the US, and Professor of Nonprofit Marketing at Bristol Business School, University of the West of England.

Adrian has published over 200 articles on nonprofit marketing and management in both academic and professional titles and is a frequent speaker at charity sector events. He has worked on research and consultancy projects with many fundraising organisations on both sides of the Atlantic.

Elaine Jay has over 14 years experience as a fundraiser working with a number of UK charities, including the RSPCA, where she was Head of Individuals Fundraising.

She has also held several agency-side roles in planning and client services, at Amherst Direct Marketing, WWAV Rapp Collins and Personal Fundraising Partnership.